Blog

Telephone Tips

May 28, 2021

Best Practices for Telephone Etiquette Best Practices for Telephone Etiquette can be part of any customer service or patient engagement initiative. Have you ever noticed how much attention (and money) a business or practice spends on its lobby or greeting area?  There may be a nice warm reception area complete with artwork, a candy dish and perhaps even a TV screen.  It’s usually well furnished and very clean.  Typically there will be somebody there to welcome you.  The lobby and entrance area is truly very important in that it is an...

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ROI

April 21, 2021

On Hold Messaging ROI comes from investment in marketing. The best on hold messaging programs return anywhere between 0 and 10,000% return on the initial investment.   There may be certainly be weeks, months, or even a year whereby it may be difficult to completely and convincingly attribute transactions and sales to the on hold program. Most likely, sales ‘happened’, but the sale could not be completely traced or attributed to the program.  Or maybe the program content was more designed to make general branding statements or provide educational content to...

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On Hold Marketing

April 16, 2021

Do you want to keep your On Hold messages fresh, but don’t find that you have the time to address it every month or every quarter? We’ve had quite a bit of success in the past few years helping our clients work in advance. Several of our quarterly-program clients have found that mapping out a schedule of topics for a year at a time makes the script updating process much easier, and much less time consuming. There Are Several Ways To Keep Your Messaging Fresh. One way is to review your promotional...

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Call Quality Codec

April 9, 2021

by Rich Moncure It has always baffled me how a fairly seasoned industry like the cellular phone industry could offer such poor on hold audio quality over nearly 4 decades. The frustrating aspect has been that the technology is readily available to heal the wounds. And while I remain amazed at the reality that we can communicate around the world with these wonderful devices, I can’t help but wonder why it is taking so long to mature in the area of basic tone quality. The good news is that the major...

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Music

March 30, 2021

Messages On Hold and the music playing in the background involves important choices. Your studio contact will likely handle this for you, but it's good to know what's involved. Have you ever called a business and get put on hold only to have your ears nearly explode from the noise you had to experience? Or nearly fall asleep from the “elevator music” typical on many phone systems. Choosing the right messages on hold music for your clientele is critical to the image and brand you wish to convey for your business...

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On Hold Provider

March 22, 2021

A recent caller wanted to know why they should choose On Hold Marketing as their "message on hold". My natural response was because “we provide a better product and a better service.” Of course that’s easy for me to say because I truly believe that we do. But if you’re shopping around, you need a more objective point of view. Questions For Choosing The Right Message On Hold Studio For You! 1. "How long have you been in business?" You want to invest your time and money with someone who’s experienced in our...

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Price

March 19, 2021

Shopping for Messaging On Hold? One of the first questions we hear is "What's the price?" Yes, naturally, there’s a price for what we do…from $39-249 per month for a single site depending on the plan…(much less for additional sites). As you compare on hold providers, consider this. While you're researching potential studios, consider that asking 3 different messaging on hold providers for a price is like asking 3 auto dealerships for a price on a car. Cars are different…just like messaging on hold providers are different. They can be low...

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OHMA, On Hold Best Practices, Telephone Tips

March 5, 2021

We're often asked "Why do I need a on hold messaging program for my business?" We're glad to have the question asked because the phrase "on hold messaging" is not self explanatory. The phrase "on hold messaging" refers to an audio program that features pleasant music and custom designed scripts or "messages" that are professionally voiced. The music and voiced messages are strategically mixed to create an engaging listening experience for the purpose of focusing the callers attention away from the wait time. The answer, and the solution, to the question of...

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